6 Basic Promotional Tools for Authors — Are you doing all of these?

No One Can Sell Your Book Like You Can, or How to Earn Real Money on Your Books (via Sky Warrior Books)

As the publisher of Sky Warrior Books and a bestselling author, I'm sometimes at a loss as to how authors think their books will do well without them lifting a finger to promote.  That somehow a press is going to publish their book and they're going to rocket right up the charts to bestseller.  Or…